dkrc Chapter 393 There Is A Huge Disparity In The Number Of People In The Live Broadcast Room!
Chapter 393 There Is A Huge Disparity In The Number Of People In The Live Broadcast Room!
The second day of the Lunar New Year.
In the morning, Song He sat in front of the computer and read the news.
After a period of news fermentation, netizens began to pay attention to the car crash at the Lantern Festival Eve press conference!
A large number of press releases began to compare two companies separated by oceans!
"The battle between pharmaceutical companies on the eve of the Lantern Festival!" Chenghuang Company and Po County Pharmaceutical collided violently! 》
"Cheng Huang?" Po County? Two major variables in the sleeping pill market! 》
"Cannon Fodder or Dragon Slayer?" Revealing the Chenghuang Company that crashed into Hepo County Pharmaceutical Press Conference! 》
"Who gave it the courage?" An unknown small pharmaceutical company is trying to compete with the world's pharmaceutical giants! 》
"Weak domestic health products and strong foreign giants!" 》
Song He's lips curled up slightly. He told Wei Liqun to buy at least half of these media articles.
It is unrealistic to rely on massive advertising dollars to confront Po County Pharmaceutical head-on, as the gap in firepower is too great.
What's the solution? Of course it's to steal the enemy's advertising!
Since Po County Pharmaceutical has been very popular recently, we might as well tie Chenghuang Company to it and take advantage of the other party's popularity!
At the same time, the press release should highlight the two good labels of Chenghuang Company.
The first label, advanced!
Starting with Song Hesu, we highlight Chenghuang Company’s advanced technology and world-leading longboards. Song Hesu had a wave of presence on the Internet before, and many netizens still have impressions. It is easy to wake up their memories.
The second label, miserable!
It highlights the pitiful young age of Chenghuang Company. The company's only funds are used for research and development, and it has no ability to engage in an advertising war with Po County Pharmaceutical, a large and powerful company.
Chenghuang Company announced early that it would hold a new product launch conference on the eve of the Lantern Festival, predicting the emergence of new sleeping pills. However, Po County Pharmaceutical chose to collide with Chenghuang Company, openly bullying the small ones, trying to defeat Chenghuang with its huge size, like an adult strong man trying to strangle a baby.
The two promotional labels proposed by Song He were unanimously approved by the company's advertising department!
Under the current circumstances, it is most appropriate to take this publicity route. First, it can secretly bind Chenghuang and Po County, giving people the impression of a competitor, which is equivalent to using a large amount of advertising expenses of Po County Pharmaceutical in vain. .
Secondly, selling at a moderate price can effectively stimulate the sympathy of consumers. The premise is that the technology is advanced enough. If you only sell at a miserable price without technology, the sales will become worse and worse.
As soon as Chenghuang Company bought the press release, Po County Pharmaceutical reacted quickly and actually bought a similar press release!
Perhaps Po County Pharmaceutical feels that adding a weak opponent can highlight their strength, rapidly increase the topic, and then establish a strong impression on consumers that Po County Pharmaceutical is strong!
The situation became very delicate. The two companies had no contact and only inquired about each other's movements through media channels. They actually reached an agreement and bought advertisements with similar content!
It seems strange that one is willing to fight and the other is willing to suffer, but actually there is the same reason behind it:
Both companies believe that their own sleeping pills are the best!
It's not scary to fight, whoever is the loser will be embarrassed!
Once Chenghuang Company's sleeping pills are rubbish, netizens will quickly criticize them. How dare such a rubbish drug sell so badly? Dare you touch Cipo County Pharmaceutical? The end result is that Po County Pharmaceutical steps on Chenghuang's corpse and uses it as a stepping stone to hit a higher market value!
Similarly, if the sleeping pills of Po County Pharmaceutical are garbage, netizens will be divided. The dignified pharmaceutical giants spend all their money on publicity instead of research and development. They deserve to be killed by a pragmatic emerging pharmaceutical company like Chenghuang!
The gambling game has begun, and both parties are betting fiercely, just waiting for the cards to be revealed!
…
The eve of the Lantern Festival!
On the 12th floor of Luteng Building, the press conference was held!
There were a large number of guests, and they were chatting and looking for seats. The space was not big, and after removing the stage, there was only room for more than 300 people.
But it doesn’t matter, the live broadcast camera will be pointed at the stage throughout. Once the lights are turned off, it will be dark underneath, which can create the illusion of a vast scene.
In the back row, Song He sat in a remote corner, hidden in the darkness, with a laptop on his lap.
The light from the computer screen slightly illuminated his face. He also wore a mask and glasses to hide his handsome appearance and transformed into an ordinary worker.
The computer screen is divided into left and right sides:
Chenghuang Company new product launch conference, Po County Pharmaceutical new product launch conference
It can be seen that the conference venue of Po County Pharmaceutical is huge, like a large concert hall, and a large number of guests are entering the venue. It is estimated that there are no less than a thousand people, and the momentum is huge!
"How rich!" Song He looked up at the small space beside him and sighed softly.
Only site scale lost? Wrong, the number of people in the live broadcast room also lost!
There are still half an hour before the start of the two press conferences. There are only a pitiful 20,000 people in the live broadcast room of Chenghuang Company, while there are actually 200,000 people in Poxian Pharmaceutical, a tenfold difference!
The barrage in the Chenghuang company's live broadcast room was sparse, and almost no one spoke. The occasional cheering message was probably posted by company employees.
The barrage of Po County Pharmaceutical has been flying in a series, and it is so lively that it is enviable:
"Okay, okay! Po County Pharmaceutical is finally releasing sleeping pills! Wait for the pre-order!"
"I have tried more than a dozen brands of health care products, and the health care products from Po County Pharmaceutical are the best to me!"
“Po County Pharmaceutical is unrivaled in the field of health care products!”
"Chenghuang Company is also holding a new product launch conference tonight. It is said that sleeping pills are also available, which poses a threat!"
"Chenghuang Company? What kind of pheasant company is that? Is it also worthy of Hepo County Pharmaceutical?"
"It's so funny, go check out Chenghuang Company yourself. Currently, there is no product at all. New products cannot be new. Are you going to take the lead in challenging the industry giants?"
"It's just a trash fish, no need to pay attention!"
Song He was slightly angry, but quickly calmed down. After all, it was someone else's live broadcast room, and the people who watched it must be fans. It was normal to criticize competitors.
The phone vibrated slightly in my pocket.
He raised his eyebrows when he read the news.
Xiang Xiaotong: "I'm watching the live broadcast of your press conference. It's not very popular. Do you want me to use the official account of Neuron Company to repost your live broadcast?"
"Thank you so much, teacher! It came in time!" Song He typed quickly.
Xiang Xiaotong: "Yes, we should help each other."
After just a few minutes, the number of people in Chenghuang Company’s live broadcast room jumped sharply!
More than 30,000 people poured in at once, and the total number of people rose to 50,000!
Song He was overjoyed, turned around to look, and the smile on his face disappeared again.
The number of people in Po County Pharmaceutical’s live broadcast room has also skyrocketed, and it has increased even more, exceeding 550,000!
The gap even widened, from ten times to eleven times!
"Is this the pressure of industry giants?" Song He looked bitter.
Xiang Xiaotong came back with another message: "Po County Pharmaceutical is very strong, and it is normal that we cannot beat it. As long as your products can occupy a certain market share and eat a little bit of food from the tiger's mouth, you will have a chance to survive this time!"
"Understood, thank you teacher for the encouragement!" Song He replied.
time flies!
The guests were all seated, the lights were gradually dimmed, and the chatter and laughter became less and less.
The atmosphere became tense and the press conference was completely silent!
Finally, at eight o'clock in the evening!
All lights go out and the press conference begins!
Song He glanced at the computer screen. The number of people in the live broadcast rooms of both parties was 80,000 and 960,000!
Twelve times the difference in strength, the battle begins!