Chapter 184 What? Do You Want To Suck A Wave On Wang Shacong?
Chapter 184 What? Do You Want To Suck A Wave On Wang Shacong?
One thing must be mentioned,
Wang Shicong doesn't care about his ability, but at least he still has vision.
The timing of his choice to enter the live broadcast industry was really just right,
At that time, it was the year when the live broadcast industry ushered in a blowout.
I have to say that the investment project [Black Bear Live] has been successfully operated in his hands.
In just half a year, he led [Black Bear Live Streaming] to emerge suddenly, and became the third largest force in live streaming.
Its influence once surpassed [Douyu Live] and [Maoya Live]!
In Lin Fei's eyes,
There are several reasons for Wang Shicong's success!
First, he had already done a lot of preparatory work before he formally founded 【Black Bear Live】.
Before founding [Black Bear Live], he successfully integrated the [E-sports industry], which led to a large number of professional resources in his hands,
Thus indirectly guaranteeing the amazing attractiveness of the [Black Bear Live] game live broadcast section.
Second, Wang Sicong is very rich, and he is very willing to spend money,
After he founded [Black Bear Live], he chose the crudest and most direct way of doing business, which was to spend money like crazy.
What are you throwing money at?
Definitely poach someone!
With his huge amount of funds, he has successfully poached many pillars from other platforms,
For example, Nvliu, Teemo, Erke, etc.
Thirdly, the timing Wang Sicong chose to enter the industry was very good. His two biggest competitors both broke out at that time when they defaulted on the salary of the anchor.
This has led to [Black Bear Live] becoming more competitive in the industry.
The fourth "017" point of Wang Sicong's success is because of his celebrity effect.
It is because he is famous, so this has led to [Black Bear Live] is bound to have a higher degree of attention.
And the fifth point is the real trump card that Wang Sicong dared to enter the live broadcast industry.
This trump card is 【Entertainment Circle】!
Wang Sicong has many friends in the entertainment industry,
After successfully establishing [Black Bear Live], he directly called a lot of friends to help out,
Lin update, Lin Junjie, baby....
With so many famous stars joining,
[Black Bear Live] Can it not be popular?
You know, being able to invite big stars to live broadcast is a quality that other live broadcast platforms do not have at all.
Wang Shicong is really amazing,
【Black Bear Live】It's really awesome,
After all, on the first day of its official operation, it has a high starting point that other platforms can't even dream of.
And [Black Bear Live] lived up to expectations, and gained a large number of viewers in the shortest possible time.
Even he himself ended up in person, and occasionally opened a live broadcast on his own platform to interact with netizens and so on.
However, something important is coming!
No matter how brilliant 【Black Bear Live】was, in the end it still turned out to be cold!
And Lin Fei is now analyzing the root cause of its coldness.
On the system side, the evaluation data given is that if you invest in this company, the rate of return is -70%,
This is not much different from losing everything.
Then, you have to find out why it is cold,
Combining some memories of the previous life, coupled with the judgment of this life,
After thinking about it, Lin Fei roughly came to the reason why [Black Bear Live] would be cold.
Still the same sentence as before, Xiao Wang has financial resources, as well as ability and foresight.
Don't underestimate him as a rich second generation. If he really can't do anything, his old man won't be at ease and boldly let him start a business.
For Wang Sicong, there is money, background, good projects, and opportunities to enter the industry.
Then he will fail, there is only one possibility, that is, he is not lucky.
That's right, Lin Fei's analysis and conclusions have also truly confirmed this point.
At present, the live broadcast industry is still in the stage of rapid development.
Just a few months ago, three more live broadcast platforms emerged and received financing.
The live broadcast under Lie Mao has received 60 million yuan of financing,
Maoya, a subsidiary of Waiwai, received financing of 75 million yuan.
Huajiao Live, a subsidiary of 380, also received 100 million yuan in financing.
From these few things, most people feel that this industry will develop better and better.
But in fact, only Lin Fei knows that all this is just an illusion,
The live broadcast industry seems to be showing a thriving scene, but this is actually just the last madness before the prosperity ends.
After several rounds of financing a few months ago, no live broadcast platform has ever received financing again.
The main reason is that there are too many people starting in this industry, and no one can see who will be able to reach the end.
Another reason is that the global economic situation is very bad, and the vast majority of companies have begun to collect funds, which has caused those investors to become more cautious and cautious when making investment behaviors.
In addition to these two external factors, problems have also begun to occur within the live broadcast industry.
Including Kai Ge, Tian You and several other top anchors have been blocked, which means that the official supervision of the live broadcast platform has become more and more strict.
Countless small platforms that played around the edges and messed up messy things were all taken off the shelves by Harmony.
This is even more bad news for investors.
Because the risk is too great, there are always some anchors who like to make trouble,
If a live streaming platform has been invested so hard and suddenly it is blocked, will the money invested be wasted?
So far, 【Black Bear Live】has gone through 2 rounds of financing.
The A round is 500 million yuan invested by Autobot Capital.
The B round is 1 billion yuan invested by Mingshi Investment Bank.
In addition to the angel round, Wang Sicong invested 500 million yuan himself,
The current valuation of [Black Bear Live] is around 2.5 billion yuan.
If Lin Fei's judgment is correct, the reason why Wang Sicong came to Jiaxing is definitely because of the shrinkage of the live broadcast industry.
As a result, he couldn't find other investors to start the C round of financing for [Black Bear Live].
Lin Fei also said before that Wang Sicong must have connections,
But you have to know that connections belong to connections. For a qualified investor, it is impossible for him to invest in you blindly just because he has a good relationship with you.
Of course small money is easy to talk about, but once the funds reach hundreds of millions or billions, who would dare to give you this money if it is not related to you?
In the final analysis, you still have to let investors see the hope of making money.
In fact, Lin Fei's guess is not false at all,
The reason why Wang Sicong went to Jiaxing was because it was difficult for him to find other investors.
His father only gave him 500 million yuan, plus his own pocket money and so on, and the total sum was 7817.
What should I do if I have no extra money? Then I can only start financing.
After all, [Black Bear Live Streaming], which focuses on poaching people, spends an astonishing amount of money every day.
Speaking of which, he would find Boss Yang because of a little accident,
I learned from a friend that after Boss Yang spent 10 billion to buy a coal mine,
He was completely stunned by Jiaxing's financial resources, and by Boss Yang's financial resources and courage.
10 billion to buy a coal mine? An entertainment company?
This thing is too crazy, even his old man, I'm afraid he doesn't have the courage.
Unless the project can make 100% money.
Otherwise, the same sentence, even Yida Real Estate will not easily get involved in completely unfamiliar industries.
Boss Yang is rich and bold,
Although she didn't know where she earned so much money, it gave Wang Shacong instant hope.
Why did he continue to struggle repeatedly after Boss Yang clearly rejected him?
It is because in Wang Sicong's eyes, Jiaxing is simply the best and most suitable partner bestowed by God on them.
Not only because Boss Yang is rich and powerful now,
What Wang Sicong valued the most was actually the natural advantages possessed by Boss Yang and Jiaxing.
Before Wang Sicong mentioned a plan to Boss Yang,
【Banana Project】!
This move is the real trump card for Wang Sicong to deal with the cold winter of the industry.
In Wang Shicong's plan,
Next [Banana Project] has two steps to go.
First, continue to increase the intensity of inviting celebrities to come and broadcast live.
Second, create a variety show that belongs exclusively to the live broadcast industry!
What kind of company is Jiaxing?
It's an entertainment company!
Although in Wang Sicong's current feeling, Jiaxing seems to have become a professional investment institution,
But this is not important, its essence is still an entertainment company, right?
Boss Yang is top class!
Fatty is also top class!
Under Jiaxing, there are also many second- and third-tier artists!
In addition, these actresses who have been in the entertainment industry for a long time, have a wide range of entertainment resources and contacts...
Once Jiaxing can come to help,
Wang Sicong has every reason to believe that his [Banana Project] will definitely become more and more popular.
To put it more bluntly, Wang Sicong wants to let Boss Yang and Jiaxing's contacts become a boost for the growth of [Black Bear Live],
Once the cooperation is successful, he will also be embarrassed to ask someone to come and live broadcast for "free", don't you think so?
This is the real reason why Wang Sicong tried desperately to persuade Boss Yang!
Lin Fei can be regarded as seeing Wang Sicong's plans and ideas,
But for him, it's completely useless.
-70% rate of return, it's always negative,
We, Jiaxing, invest and aim to make money.
It doesn't matter who you are, as long as your project is not good and you can't make money, Lin Fei will definitely not even take a second look.
Originally, what Lin Fei thought was to let Boss Yang take her and Fatty back after rejecting Wang Shicong.
But then, why did he change his mind and say that he should think about it again?
Because, Lin Fei suddenly thought of another thing,
[Black Bear Live] It is true that it does not have investment value, yes,
But it seems that it is not impossible to use this live broadcast platform to help him realize another plan.
The plan that Lin Fei thinks about is actually related to the [Kuaiyishou] APP.
Just a few days ago, through the unremitting efforts of the team, the latest version of [Kuaiyishou] APP was finally developed by Su Hua and his team.
Lin Fei tried to experience it, and the experience of using this APP is still very good.
However, he also put forward several suggestions for improvement. He believes that after making improvements, [Kuai Yishou] APP will become more high-quality.
now that
Although the research and development has been almost inseparable,
The next step is to apply for approval and then make it available.
Once the [Kuaiyishou] APP is successfully launched, then Jiaxing will vigorously start its promotion work.
And now, what is Lin Fei looking at?
It is the huge flow of 【Black Bear Live】,
For the sake of [Black Bear Live], Wang Sicong has already promoted it regardless of cost,
If I can win [Black Bear Live], can I directly give their traffic to whoring for nothing?
That's right, Wang Sicong probably couldn't have imagined at this time that he and his [Black Bear Live] had already been targeted by Lin Fei.
Speaking of this, Lin Fei said another thing.
In the previous life, why were those live streaming platforms not so prosperous in the future?
In fact, this is also related to the rapid rise of short video platforms.
Since the target users of live broadcast and short video are highly overlapped, this has led to the rise of short video, which is bound to carve up a large number of 4.8 users.
In this era where traffic is the lifeblood,
With the disappearance of the demographic dividend, is this even worse for live streaming platforms?
However, none of this matters!
The important thing is, what do you do to make the most money with the smallest profit.
That's the main thing.
"How can I attract all the traffic of [Black Bear Live]?"
Lin Fei, sitting in front of the computer, fell into deep thought,
I don't know if I heard him talking to himself,
After taking a bath, Boss Yang, who was wearing black silk pajamas, asked while wiping his wet hair:
"Suck what?"
"Lin Fei, do you have any plans to make money?"
Lin Fei turned a fountain pen with one hand, turned around and looked at Boss Yang:
"I'm wondering if I can use a method that doesn't cost money to suck a wave on Wang Shicong.
Hearing this, Boss Yang was stunned for a moment,
Now, she didn't even brush her hair, and turned to look at Lin Fei:
"Suck a wave on Wang Saicong?"
"What do you mean?"
"Is there anything of value on him?"
Lin Fei smiled, and Taguchi said:
"[Black Bear Live] Ah!"
"[Black Bear Live]? Didn't you tell me before that this project will lose money?"
Seeing Boss Yang's puzzled eyes, Lin Fei explained:
[Black Bear Live] This project itself is not very good, but the traffic they have now is still very valuable!"
"So what I'm thinking now is how to attract their traffic, it is best to absorb the cost internationally!"
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