Chapter 678: Meet the group truck again
Chapter 678: Meet the group truck again
Chapter 678 See the group truck again
Joy City’s opening promotion has ended, and the popularity has indeed suddenly faded like a wave.
The sales on the second day were even worse than the first day, not even reaching 800,000.
On Monday, when the morning light fell on Joy City Square, several managers of the mall looked at the empty hall and the deserted streets and couldn't help but start whispering.
“There’s no one on Monday, is that normal?”
“But you can’t have none...”
“I went to see it just now. There are many people in Wanzhong next door, and many restaurants are full of customers.”
“It’s a new brand after all, maybe it will be better by dinner time?”
So starting from eight o'clock in the morning, the mall business manager has been patrolling everywhere. At noon, the mall received a small amount of food traffic, which came from nearby office buildings.
At night, the mall received a small amount of traffic, but it was also in a hurry.
On Tuesday, the passenger flow was even less.
Feng Shirong brought people to the mall at this time. Looking at the empty interior, he instantly felt a feeling of an epiphyllum blooming and then quickly entering the withering period.
Feng Shirong held on to the glass fence on the third floor: "Continue to do promotions and lottery draws to increase customer flow until after the National Day, and wait until the contracts are signed for the stores we are talking about now."
"After the promotion ends, the mall subsidy is gone. Joy City's stores are not competitive enough, especially in the catering industry as a diversion store. There are not many big brands. People nearby actually prefer to visit Wanzhong and eat in Heli What are you fishing for? Drinking and enjoying the sweetness, Ruixing and so on.”
When the financial team of Feng Group calculated the income and expenditure statement for the recent period, they had only one feeling, that is, they were going to lose money.
Of course, Feng spent a lot of money. During the opening period, they took out a Volkswagen brand car, and now they have another car in the showroom.
As a result, Joy City launched promotional activities again and cooperated with Dianping to launch exclusive packages.
“This... is a solution.”
In this way, we persisted until September 30. Relying on the strong financial resources of our family, Joy City finally stabilized the passenger flow to a considerable level.
But the effect is also there, because some regional managers were really moved after seeing the passenger flow of Joy City. Starbucks, Yidiandian, and Xiaolongkan have all entered the stage of negotiation to settle in.
This is called the business-supporting period in the commercial real estate industry. They constantly spend money to attract customers, attract more brands, and update the mall until the mall can enter a stage of breaking even.
There used to be a beggar man at the gate of Wanzhong. He moved here during the opening days of Joy City and left immediately at noon on Tuesday.
Han Xiong looked at Duan Ying: "Some brands cannot be solved with money. Anyway, the current catering industry does not dare to offend group buyers."
The most appropriate thing to do now is to subsidize it yourself, attract traffic, and lure in those brands that are waiting and watching.
Han Xiong now knows that no one will have any pants when the tide goes out. There is no lottery, and even the old ladies nearby will no longer come.
Joy City has no group support, cannot recruit popular stores, and is a brand new mall brand. When discussing cooperation, it will always encounter the defense of the brand.
“We can’t even get a rent reduction?”
The weather is no longer very hot at this time. After all, autumn is just around the corner, and you even need to put on extra clothes in the morning and evening.
As more and more first-tier brands are tricked, the attraction of the mall will become greater, and then relying on the service and location advantages, it will enter a virtuous cycle.
Some of the brands that Joy City is currently talking about are very popular. They have promised to come to select stores after October 1, so as long as the customer flow is increased during this time, it doesn't hurt to go slower.
Subsidies, channels, and two-way operations, starting from Wednesday and Thursday, the passenger flow that originally dropped sharply began to slowly increase.
Perhaps the truck driver is so idle that he just drives around for a while.
Manager Liu stood up and saw that the time was almost up. He planned to go directly to Wanzhong for a meal.
However, before walking a few steps, he saw countless workers appearing on the right side of the People's Square, near the west gate, and the trucks that drove in were also parked neatly not far away.
Then, billboards were erected one by one, and stalls stood side by side. From the west gate to the subway entrance, there were all small stalls.
But what dumbfounded him the most was that a stage was being set up in front of Wanzhong Gate, and there were two brand-new cars in front of the stage, which looked very familiar.
No, it doesn’t look familiar. The red silk tied on the car seemed to have been touched by me a while ago.
At this time, Manager Liu raised his head and looked at the top LED screen. The promotional video of Xihan Heqing on it was gone and replaced with a static poster.
【Group x Ten Thousand People】
【Creation Collection x Food Festival】
【Cars can be obtained through on-site lottery】
Manager Liu instantly understood that the trucks he saw during this period were not for the opening of Joy City. They were preparing for the National Day carnival.
At this moment, the phone in Manager Liu’s pocket suddenly rang, and it was Lao Song who called.
“Old Liu, did you take the subway today?”
“No, what’s wrong?”
“I saw the advertisements for the Group Food Festival and the Wanzhong Creation Collection, right next to the transfer sign!”
“I am now at the entrance of Wanzhong. Their event booth has been set up. You can see the entrance number when you come out of Exit B without crossing the intersection.”
"It looks like it's going to be blocked over there in Joy City. I have to report it."
Manager Liu hung up the phone and took a taxi on the side of the road while flipping through the phone book to find Han Xiong's number.
At this time, a man in a suit and leather shoes passed him by. He was holding a beautiful girl beside him, holding a trophy in his hand. The two held hands and entered a hotel opposite Wanzhong.
An investor conference is being held in Kyoto recently. The reason why Cai Ming came to Kyoto was to join in the fun and to participate in this conference.
Jiang Qin and Feng Nanshu also came for this investment conference, but this time, Jiang Qin came with Feng Nanshu.
The professional courses for the first year of graduate school are over, and most of the graduate students in the Department of Finance have been sent out for internships. Feng Nanshu also officially entered Xitian.
Since the scandal between Pintuan and Feng spread in the circle, the circle has been very curious about Mrs. Jiang's affairs, and there are quite a lot of things that can be found out, and there may be some encouragement from her aunt.
This led to Feng Nanshu becoming the Angel Investor of the Year in 2013, which is quite funny.
The news has not been announced to the public yet, but we got the trophy first.
However, Feng Nanshu didn't care much about the trophy. Instead, he was greedy for the colorful ice cream in Jiang Qin's hand.
After entering the hotel, the two of them arrived at the suite on the top floor. Feng Nanshu was picked up directly and couldn't help but let out a squeak, almost shaking the trophy in his hand.
“Jiang Qin, what are you doing?”
“I think through my investors.”
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Feng Nanshu bluffed: "I won't reveal it to you."
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