dkrc Chapter 760: The unveiling of the era
Chapter 760: The unveiling of the era
Chapter 760: The Unveiler of the Era
Is there anyone who doesn’t know that you can even buy rockets in the Douyin live broadcast room?
With the smooth sale of five rockets, Douyin’s live streaming e-commerce reputation has become more and more famous. At the same time, Douyin has also received a wave of traffic, and the number of users has skyrocketed.
The media is also paying close attention to this aspect and has reported several news items in succession.
Whether it is a hype or a gimmick, Douyin has achieved its goal, and the sales index of Douyin e-commerce is also constantly rising.
Someone has asked before that if Tuan Tuan enters e-commerce, how soon will it be able to threaten Taobao.
Some say one year.
To be honest, if it were anyone else, it would be bragging to say that he could threaten Taobao in ten years, so one year is actually a compliment.
But the real result is that after entering e-commerce, it took less than half a year to threaten Taobao.
According to internal sales reports, in December, the month when Rockets were sold, compared with the internal beta period, the sales index of Douyin e-commerce increased by 583% year-on-year.
Some people say that this growth rate is faster than the rockets sold by Douyin.
As 2016 came to an end, another piece of news came, which was pushed by Douyin with a large amount of traffic.
Kuaizhou-1, which was originally purchased online, was successfully launched and sent a Jilin-13 star into space and entered the predetermined orbit.
The picture of the rocket igniting and launching, the sword pointing at the sky is very clear, and the buzzing sound in the video is also very shocking.
This is because in recent years, film and television works on the theme of "The Rise of Great Powers" like to use this kind of shot of a rocket taking off as the opening, so as soon as the picture appears, the DNA of many netizens cannot help but move.
The original enthusiasm for selling rockets has subsided, but it has become boiling again.
“Omg, this marketing topic is actually about a TV series?”
“It’s so shocking. Is this the rocket that I was photographed taking away before my eyes?”
“If you think about it this way, I am earning two thousand five thousand a month, but I have actually participated in a rocket launch!”
“No, online shopping rockets can also take off? This world is too confusing..."
As a result, Tonight Toutiao and Douyin made a series of videos about astronauts, praising China's aerospace industry and including themselves.
Do you still remember the five rockets sold in the Douyin live broadcast room? The first one has been successfully launched!
Douyin’s online shopping rocket is soaring to the sky. Has your group delivery arrived?
The Douyin project department of Pintuan is originally engaged in video production, so this series of short videos were very beautifully made and generated a lot of popularity, and were subsequently reprinted by many official organizations.
On a winter day not long after, the Hurun List ranked Pintuan as the number one unicorn company in the world, surpassing Ant Financial and SpaceX.
"Mr. Lei, welcome to the "Entrepreneur" program. I have a few questions from netizens that I would like to ask you. Can you please take a look?"
"sure."
The host smiled and said: "Some people are curious, what do entrepreneurs do in their daily life? Do they sit on planes and hold meetings everywhere?"
Lei Jun smiled slightly after hearing this: "Actually, like everyone else, we also watch TV and scroll through Douyin and other things every day."
“You also use Douyin?” The host was a little surprised.
Lei Jun nodded: "Of course, you have to capture young people to seize the market. Douyin is so popular now, and we also have to keep up with the trend."
Then the camera turned and advanced, and the sweet sign appeared in the camera.
Several guests happily said that this is a century-old Korean tea brand, and lamented that they had no idea before that this brand could be so powerful and that it had arrived in China without any fanfare.
Netizens who saw the video were all numb, with a big-headed expression on their faces.
“This is the most popular tea brand in Korea and the pride of Koreans.”
“Dafa!”
After watching this video, many domestic brands have some doubts.
Anyone who has been online in China probably knows that the Xitian brand was founded in 2008 as a gift from Jiang Qin to his wife.
As a result, it took almost two years for the group to go overseas, and it suddenly gave South Korea a century-old tea brand.
No wonder people can succeed in overseas markets.
Dogs are dogs wherever they go.
Damn, that’s terrible.
After watching this video, netizens couldn’t help but start frantically asking for follow-up.
Soon the follow-up to the video came. In the video, several guests went to buy milk tea and asked the clerk if he was Korean. The clerk immediately shook his head.
The guests then asked her if she knew this was Korea’s century-old tea drink. As a result, the clerk opposite told them that it was a brand created by their boss in 2008.
The guests didn’t believe it and immediately went online to look for information for him, as anxiously as if they were looking for evidence that the Dragon Boat Festival was theirs in their own empty history.
But as the search gradually deepened, the guests began to ask questions without saying a word.
Damn it, why is Xitian not only a century-old brand in Korea, but also a century-old brand in Thailand, and at the same time a century-old brand in Singapore?
The video finally focused on the guests’ disbelieving expressions. Seeing this, even the big-headed son was stunned.
Damn, this is too doggy.
Going to do business in other countries and pretending to be their century-old brand makes people so proud, but when you go to a place, you advertise that you are a local century-old brand!
What is the difference between this and Old John’s Century Traditional Chinese Medicine Store and the First People’s Hospital of Los Angeles?
However, there are also people on the Internet who have different views on this matter, and some are even taking the lead.
“Why do you say that you are a time-honored brand in other countries? This kind of company’s position is not very firm.”
“I think so. Isn’t it embarrassing to say that you are a Chinese brand?”
“It feels like it’s a bit advocating for foreigners, why don’t we all boycott it.”
Xitian did not reply at first, but as a small number of netizens continued to criticize, they still posted a video and announcement on Douyin.
The content of the video is an official Weibo post released by Xitian in early 2016.
They donated profits from overseas markets through the Jinsnan Foundation to help domestic orphans go to school, build libraries for left-behind children in rural areas, and established a psychological institution to help children from single-parent families achieve professional growth. guide.
This announcement did not attract much attention last year, but it has become the best clarification at this moment.
They made money abroad and then donated it to the country...
The key point is that netizens all know the rumors about the evil stepmother, and they feel that Xitian’s donation is instantly reasonable, because the beautiful Mrs. Jiang also grew up in a single-parent family.
(Ask for monthly ticket...)